SWING’S COFFEE ROASTERS
Packaging Refresh
Swing’s Coffee Roasters has been a cornerstone of Washington, DC’s coffee culture for over 100 years. As a heritage brand, they sought a packaging refresh that honored their legacy while embracing modern design. After connecting at a previous SCA Expo, Tekwani Design Co. was entrusted with refining their packaging to reflect their longstanding reputation for quality while appealing to evolving consumer tastes. The new system features three distinct colorways to differentiate single origins, blends, and espresso roasts, with each bag adorned with a metallic foil badge highlighting their inaugural year, 1916.
“I am thrilled to announce that Swing's Coffee Roasters has a brand new look for our 12 ounce and 5 lb. bags!! The design colors of the 12 ounce bags vary in order to call out our single origin coffees, espressos and traditional blends. Also pleased that they are comprised of 100% recyclable materials. Big thanks to Tekwani Design Co. for their artistic inspiration and creative talents to help us get from conceptual design to finished product! What a journey and great results!”
Mark Warmuth
President, Swing's Coffee Roasters